With a well thought out and updated website, you can keep parents, staff, and other stakeholders informed about your school nutritional program.
Your website can be a basic informative site with weekly menus all the way to functional portals with login and customized experiences for each stakeholder.
And if don’t have the staff to maintain and update your website, we’ll do it for you. We offer everything from start to finish. We’ll help you decide the best course of action based on your staff, knowledge, and budget.
We’ll guide you every step of the way to a unique digital experience that represents your school district foodservice program exactly as you want it.
- Custom design
- Weekly updating
- Interactive menus
- Monthly maintenance
From elementary to higher education in college, schools and institutions must continually market.
You must continually market for the same reason a pilot keeps his engines running once he’s off the ground. Otherwise, everything comes to halt and you crash.
The only way to keep your present level of participation and revenue is to market. And in order to take your participation to new altitudes, you must market effectively.
Unfortunately, most schools have never left the runway when it comes to digital marketing, and rightfully so. The digital marketing space is constantly expanding and changing. Many school foodservice programs we have helped were struggling.
When faced with digital marketing, most school districts struggle with:
- Where do we start?
- What’s the most effective way to market?
- Should we be on social media?
- Would a monthly newsletter be worth our time?
All great questions, but the truth is, “It depends.” Every school is different, and the best digital marketing strategy is different for each food management program.
Ingenious Culinary Concepts focuses on discovering what will work best for your particular program. We then give you next steps to implement yourself, or we execute them for you. The end result? More school breakfasts and lunches sold every day.
Ingenious Culinary Concepts can help you in any of the following ways:
- Brand development
- Logo design
- Online marketing (including paid online advertising and monthly newsletters)
- Social media account management for all platforms (e.g., Facebook, Instagram, Twitter, Snapchat, etc.); social media content creation
- SMS text messaging (to students)
- Graphic design
- App development
- Product launching, product & concept testing, product sampling
- Event marketing
- Email campaign development & automation
- Analytics reporting
The quality of your brand is reflected in the design and quality of your program’s flyers, pamphlets, guides, brochures, and other items with your foodservice logo.
We also provide high quality printing services for your school foodservice operation (from your existing “Print-Ready” designs and/or for the items we’ve developed for you).
- Marketing collateral design
- Printing services